Industrial contrast

In our experience early stage platforms can be used across multiple industrial sectors.

However, it is critical to identify the most promising sector and application for its first use due to the typical financial constraints of private/public funding. 

Using Lean StartUp methodologies the most promising sectors and applications can be rapidly identified. In addition, a contrast is made between the technology and the large and medium-sized companies in the health sector. The contrast is made with 20 companies previously agreed with client.

Market assessment opportunity

Elaboration of market studies based on bibliographical data and a profound study of epidemiological data, unmet market needs, strategic positioning and competitive landscape. Includes the validation of the technology through interviews with final clients and/or industrial partners.

Additionally, sales forecasts for the products can be elaborated again based on epidemiological models. The market quotas are based on the scientific data obtained to date.

Cost-effectiveness studies

We can quantify the savings for the health systems of implementing the project using systematic proprietary methods for quantifying and comparing the total costs to the total expected rewards of undertaking the project or making the investment. We accommodate real world uncertainty into our proprietary NPV valuation model and incorporate Monte Carlo simulations for virtually every assumption. This results in a range of valuations which is more realistic, and informative, than a single number. Our analysis also identifies which assumptions are contributing most to the uncertainty in the model

These studies may be critical for the execution of a license or investment, and  to position the product withon the healthcare system.

Pricing Research

 With our pricing studies you will know what exact price your product or service should have so that it is viable in the market and can be profitable for your business. We will do a complete study of the market, we will know what is sold, at what price it is sold, how successful it is and where the space is for your product or service. Each case is different, the market is variable, trends are very unstable and a deep knowledge of the market is necessary to minimize risks as much as possible.

Pricing studies enable the simulations on the demand of variations in price enabling you to determine what price the target audience is willing to pay for the product.

Pricing studies enables the simulations on the demand of variations in price enabling you to determine what price the target audience is willing to pay for the product.

First indications

It is essential to select the first therapeutic indication of the developed molecule since the company’s business plan will need to contemplate it with an impact on the investment raised. Furthermore, VCs invest in concrete indications that are already outlined.

Also the regulation of the drug is specific to the indication and financial resources are limited so it is essential to have a clear roadmap.